From a corner bakery to a national brand.
The same inbox, chatbot, broadcasts and wallet, at whatever size you are. Here is how different businesses use it, and which plan fits.
One number, one person, no time to waste.
You answer customers between serving them. The bot handles the questions you answer ten times a day, and the inbox keeps the rest in one place.
Starter, free plan
A bakery or corner shop
Thandi's bakery takes orders on WhatsApp. The bot answers "are you open?", "do you have gluten-free?" and "how much is a birthday cake?" from her price list, takes the order details, and hands over to her only when someone wants something custom. On Friday she sends the weekend specials to the customers who asked to hear about them.
What they use
- One chatbot flow that answers from her price list
- Broadcast of the weekend specials to opted-in customers
- The inbox on her phone for the rest
A salon, clinic or practice
Bookings and reminders. The bot asks which service and which day, and a person confirms the slot. A reminder goes out the day before, and a "reply YES to confirm" cuts the no-shows.
What they use
- Flow that captures the booking request
- Utility messages for confirmations and reminders
- Contacts tagged by service for the next promotion
An online store
Order updates without the phone calls. "Your order shipped", "out for delivery", "delivered", each sent from the shop's events, and a bot that answers "where is my order?" from the tracking note.
What they use
- API or Zapier to send order updates
- Bot grounded in the delivery and returns policy
- Every message priced per message from the wallet
A team answering all day, and a manager who needs to see it.
Several people, several numbers, and questions that should not wait. Chats route to whoever is free, timers show what is overdue, and the spend is on one page.
Growth plan
A school or training provider
Fee reminders, timetable changes and admissions questions. Parents ask the bot about term dates and fees; the admissions team gets the enquiries that need a person, with the conversation so far.
What they use
- Knowledge base of the prospectus and fee schedule
- Broadcasts to a class or a year group
- Hand-over to admissions with notes and tags
A delivery or logistics business
Drivers, dispatch and customers on one thread. Delivery windows go out as utility messages, customers reply with a gate code or a new address, and dispatch sees the changes as they arrive.
What they use
- Utility messages for delivery windows and proof of delivery
- Shared inbox with routing to the dispatcher on shift
- Website chat for tracking questions
A property agency
Listings enquiries answered at midnight. The bot qualifies the enquiry (rent or buy, area, budget), books a viewing, and the agent picks it up in the morning with everything already captured.
What they use
- Flow that qualifies leads and books viewings
- Contacts segmented by area and budget
- Broadcast of new listings to matching segments
Volume, audit trail and your own systems in the loop.
Tens of thousands of customers, a compliance team that asks questions, and systems that already hold the data. The API and webhooks put WhatsApp inside the tools you run.
Scale plan
An insurer, bank or telco
Policy renewals and one-time passcodes by authentication message, claims questions answered by a bot grounded in the policy wording, and a hand-over to the right department with the audit trail intact. Every send is quoted first and every rand is explained on the statement.
What they use
- Authentication and utility messages at volume
- API and signed webhooks into the core systems
- Monthly statements and a full record of opt-ins
A retail chain
Campaigns to the loyalty base, priced per country before they go out and paced so the number stays healthy. Store-level questions land in the inbox of the right region.
What they use
- Broadcasts quoted before send, opt-outs filtered
- Segments by store, region and loyalty tier
- Team routing by region
A public body or NGO
Programme updates to enrolled members, a bot that answers eligibility questions in plain language, and a record of consent for every number on the list.
What they use
- Knowledge base of the programme rules
- Broadcasts to enrolled members only
- Opt-in record for every contact
Not sure which fits?
Start free and grow into a plan. Or tell us about your business and we will suggest one.